Garmin

my task

To create two POP companion pieces that support the launch of the new Garmin rugged outdoor GPS watch called fēnix.

Primary piece is a counter display that also has a bracket for attaching to slatwall. Companion piece needs to fit within a watch counter and be able to stand on its own next to a separate watch piece or have the option of the watch attaching to it.

notes from client

The product is a new GPS watch that will be rugged enough to withstand the elements but still stylish enough for everyday wear.  It is an alternative to using a handheld device while hiking or participating in other outdoor activities.

think layered materials and/or use lenticular to create movement – create different fields of depth. Clouds and mountains to convey upper elevations, and FUN.

an initial concept
initial concept
an intial concept
initial concept
final rendering before production
final rendering before production
final production on slat wall
final production on slat wall
final production on counter
final production on counter